Sony Marks A New Age Of Professional Photography With The Announcement Of The Alpha 1 Camera

Sony Marks A New Age Of Professional Photography With The Announcement Of The Alpha 1 Camera


Sony Electronics, a global leader in imaging sensor technology and digital imaging, has announced the arrival of the groundbreaking new full-frame mirrorless Alpha 1 camera  asserting their commitment to leading the industry with a stunning combination of innovative new features. 

The most technologically advanced, innovative camera that Sony has ever released, the Alpha 1 combines high-resolution and high-speed performance at a level that has never been accomplished in the world of digital cameras.  With a brand new 50.1-megapixel full-frame stacked Exmor RS™ image sensor, up to 120 AF/AE calculations per second, 8K 30p 10-bit 4:2:0 video, and much more, the Alpha 1 will allow creators to capture what they’ve never been able to before.

The newly developed image sensor is built with integral memory and paired with an upgraded BIONZ XR imaging processing engine, making it capable of shooting 50.1-megapixel images continuously at an astounding 30fps with up to 120 AF/AE calculations per second. The Alpha 1’s shooting capabilities are further enhanced by a 9.44 million dot OLED Quad-XGA electronic viewfinder, with a refresh rate of up to 240 fps, ensuring no blackout.

 

 

Additionally, for the first time in an Alpha series camera, 8K 30p 10-bit 4:2:0 video is available. The Alpha 1 is also capable of 4K 120p / 60p 10-bit 4:2:2 recording and includes S-Cinetone color. The Alpha 1 is also packed with features that support field professionals with faster workflow, including 3.5 times faster wireless FTP transfer speed and more.

Unprecedented Resolution and Speed

The Alpha 1 captures moments that would otherwise be lost thanks to its high-speed performance, providing any photographer the speed they require to capture fast-moving objects. High-speed readout from the 50.1-megapixel image sensor and a large buffer memory makes it possible to shoot up to 155 full-frame compressed RAW images or 165 full-frame JPEG images at up to 30 frames per second with the electronic shutter while maintaining full AF and AE tracking performance.

At an astonishing calculation speed of up to 120 AF/AE per second, the Alpha 1 can maintain focus with high accuracy even for fast-moving subjects. It can automatically adjust exposure, even with sudden changes in brightness, with an AE response latency as low as 0.033 seconds.

Complimenting the camera’s ability to capture images at an unprecedented speed, the Alpha 1 viewfinder features the world’s first 240 fps refresh rate, for a super-smooth display. The viewfinder does not blackout when an exposure is made to offer an uninterrupted view and allow for seamless framing and tracking, even during continuous shooting. The 9.44 million-dot (approx.), 0.64 type Quad-XGA high-definition OLED display and refined optics deliver the highest resolution in its class4. It also offers 0.90x viewfinder magnification, a 41-degree diagonal FOV, and a 25mm-high eyepoint for clear, low distortion viewing from corner to corner.

 

Sony marks a new age of professional photography with the announcement of the Alpha 1 camera

 

The Alpha 1 also features AI-based Real-time Tracking that automatically maintains accurate focus. A subject recognition algorithm uses color, pattern (brightness), and subject distance (depth) data to process spatial information in real-time at high speed.

Professional Video Quality

For the first time in an Alpha camera, the Alpha 1 offers 8K 30p 10-bit 4:2:0 XAVC HS recording with 8.6K oversampling for extraordinary resolution. Combined with Sony’s acclaimed autofocus technology, gradation, and color reproduction performance, the Alpha 1 will help the user realize their creative vision with the finest detail. It’s 8K footage can also be used for flexible 4K editing during post-production.

The Alpha 1 offers in-camera 4K recording at up to 120 frames per second which allows the user to shoot up to 5X slow-motion video. In addition to supporting 10-bit 4:2:2 recording, this feature can be used with efficient Long GOP inter-frame compression or high-quality Intra (All-I) intra-frame compression.

The Alpha 1 features S-Cinetone, the same color matrix that produces the highly regarded FX9 and FX6 color and skin tones. It delivers natural mid-tones, plus soft colors and gorgeous highlights to meet a growing need for more expressive depth. The S-Log3 gamma curve makes it possible to achieve 15+ stops of dynamic range, while the S-Gamut3 and S-Gamut3. Cine color gamut settings make it easy to match Alpha 1 footage with video shot on VENICE cinema camera, FX9, and other professional cinema cameras.

A high-precision stabilization unit and gyro sensors, plus optimized image stabilization algorithms, achieve up to a 5.5-step shutter speed advantage, maximizing the quality of the high-resolution images derived from the camera’s 50.1-megapixel sensor. The Alpha 1 also features an Active Mode that offers outstanding stabilization for handheld movie shooting. When using Sony’s desktop applications Catalyst Browse or Catalyst Prepare for post-production, an accurate image stabilization function is available which utilizes metadata generated by the camera’s built-in gyro.

 

Sony marks a new age of professional photography with the announcement of the Alpha 1 camera

 

Other features that the Alpha 1 offers include; 16-bit RAW output to an external recorder via HDMI for maximum post-production flexibility, a digital audio interface has been added to the camera’s Multi-Interface (MI) Shoe for clearer audio recordings from a compatible Sony external microphone, 5.8K oversampled full pixel readout without pixel binning for high-resolution 4K movies in Super 35mm mode and more.

Enhanced Workflow with Network Technologies including Connectivity to 5G Compatible Devices

The Alpha 1 has been designed and configured to support photo and video journalists and sports shooters who need to deliver stills or movies as quickly as possible with advanced connectivity options. It offers several features for fast, reliable file transfers. Industry’s fastest built-in wireless LAN allows communication on 2.4 GHz and 5 GHz bands with dual antennas to ensure reliable communications. 5 GHz includes 2×2 MIMO support (IEEE 802.11a/b/g/n/ac) offering 3.5 times faster wireless FTP transfer speed than the Alpha 9 II – a notable advantage for news and sports shooters who need to deliver with reliable speed.

The Alpha 1 is also compatible with a variety of apps, add-ons, and tools. With Imaging Edge Mobile and Imaging Edge Desktop, professionals can easily transfer RAW files and files that use lossless compression and remotely control Touch Tracking and Touch Focus for convenient AF operation. Desktop applications Catalyst Browse/Catalyst Prepare allows professionals to browse and manage video clips shot by Sony’s camera.

Reliable and Easy Operability

Professional users need more than just refined features and performance. They also need the reliability and durability demanded of any professional tool. The Alpha 1 has two media slots that both support UHS-I and UHS-II SDXC/SDHC cards, as well as new CFexpress Type A cards for higher overall capacity and faster read/write speeds. It also features a durable magnesium alloy chassis, long battery life with the Z-battery which can be extended using the optional VG-C4EM Vertical Grip (sold separately), and improved dust removal feature, shutter close function on power-off to protect image sensor, plus dust and moisture resistance that maximizes reliability in challenging environments.

Availability

The Alpha 1 Full-frame Interchangeable Lens Camera will be available in selected countries in the Middle East and Africa from March 2021.



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